Britt Burton-Freeman, PhD, MS
2 Sessions
Monday, Oct 5, 2015
1:30 pm –  3:00 pm
Wellness and Prevention
Exhibit Hall D
A large and growing body of evidence demonstrates the meaningful impact that whole plant foods can have in the diet to reduce both established and emerging cardiovascular disease risk factors and biomarkers - from cholesterol to inflammatory markers to abdominal adiposity. Yet with little improvement in the quality of the average American diet over the past twenty years, heart disease and obesity rates remain high and consumer confusion about heart healthy diet persists. This session will provide insights on how to leverage nutrition science to craft consistent, evidence-based consumer messages about healthful eating which will inspire action that can result in long-term health benefits, including a reduced risk of heart disease.Media Excellence - Meal Makeover Moms - Janice Newell Bissex, MS, RDN & Liz Weiss, MS, RDN

Identify the food choices and dietary patterns of individuals with healthy lifestyles and their associated heart health benefits

Describe what motivates consumers to make short- and long-term behavior changes related to their health

Translate the findings of nutrition and health research into compelling consumer messages that inspire action
Member Price: $32.00
Monday, Oct 21, 2013
8:00 am –  9:30 am
Food and Culinary
Grand Ballroom B
Did Hippocrates know that his words "Let food be thy medicine and medicine be thy food" would be a remedy for health 2,500 years later? Plant compounds have been shown to exert biological effects beyond antioxidant activity by interacting with cells, enzymes and hormones to positively impact chronic disease risk. Learn about emerging evidence that supports the role of dietary flavonoids in disease prevention and how diets that contain phytochemical-rich foods can be a prescription for health.

  • Explain the scientific rationale for the demise of the antioxidant activity hypothesis and related marketing claims.
  • Describe clinical and epidemiologic evidence that support the benefits of foods rich in phytochemicals, focusing on anthocyanins in fruits and flavanols in tea and their health-promoting effects on cardiovascular disease and chronic inflammation.
  • Specify dietary guidelines and tailored recommendations for the choice of phytochemical-rich foods and beverages that can help consumers eat and drink their way to better health.
Member Price: $27.00™ © 2018 AVMG. All rights reserved. Powered by Digitell, Inc.